Get leads now.
Pay once they turn to profit.

ROI Leads finds exclusive, ready-to-buy enquiries for your trade and your area, funds the marketing itself, and takes a share only after you win the work.

Nothing to pay until a lead becomes paid work

A month on the model Illustrative example, not a client figure
Leads sent in the month 18
Jobs won from them 6
Revenue you invoiced £24,600
Our share of the profit £3,180
You keep £21,420
  • Pay on results You pay a share of the profit a lead earns, after the job is won.
  • No win, no fee No retainers and no setup cost. If the leads do not land, you owe nothing.
  • A return you can read Every lead is tracked to the revenue it brought in, so the ROI is on the table.
  • One firm per area Each enquiry goes to a single business per trade and town, never resold.

How pay on results works

Three moves, and the money only changes hands on the last one.

  1. 01

    We build the lead source and carry the cost

    We rank the web assets that reach people looking to buy in your trade and area. The marketing spend and the risk are ours.

  2. 02

    You get exclusive, qualified enquiries

    Each enquiry is checked and sent to one business per area. You quote the work you would have taken anyway.

  3. 03

    You pay a share once it turns to profit

    When a lead becomes paid work, you keep the bulk and we take an agreed share. Win nothing, pay nothing.

How it compares to buying leads the usual way

Most marketing asks you to pay before you know if it works. Shared directories sell the same enquiry to everyone, retainers bill through the quiet months. Our fee waits for yours.

Consideration Shared lead sites Monthly retainer ROI Leads
When you pay Per lead, up front Every month, win or lose After a lead becomes profit
Who else gets the lead Sold to several firms Depends on the agency One firm per area, never resold
Who carries the risk You do You do We do

Why the risk sits with us

ROI Leads runs on the same deal across every trade and town: we earn once you earn. That only works if the leads are good, so it keeps us honest about the ones we send.

British SEO entrepreneur and investor. James built his lead generation companies on a simple deal: he only earns when the leads earn first, so the risk sits with him rather than the client.
James Dooley Founder, ROI Leads

Questions, answered

The things most owners ask before they start.

How does pay on results lead generation work?

We build and fund the marketing that brings in enquiries for your trade and area, then send each one to a single business. You pay an agreed share of the profit only after a lead becomes paid work. If nothing lands, you owe nothing.

What does it cost to start?

Nothing up front. There is no setup fee and no monthly retainer. The first thing you pay is a share of the profit on the first job you win, so the model funds itself.

Are the leads exclusive to my business?

Yes. Every enquiry goes to one business per trade and area, and is never resold. You are not racing four other firms to quote the same job.

Which industries and areas do you cover?

The model works across more than a hundred trades and professions and towns and cities right across the UK. You set the areas and the type of work you want when you join.

See the numbers on your own leads

Book a short call and we will map the demand in your trade and area, and how the split would work for you.