Lead generation for home extensions
Qualified home extension enquiries from homeowners with planning in place or permitted development confirmed, sent to one builder per area with the fee deducted from the contracts that complete.
At a glance
- Model
- Pay on results
- Your leads
- Exclusive, one firm per area
- Cost to start
- Nothing up front
A single-storey rear extension is typically a five-figure contract; a two-storey side return or a rear-and-side wrap-around is worth considerably more. These are homeowners who have usually spent months considering the project and many have already had a preliminary chat with an architect. What they need is a credible builder to quote and deliver. The lead market for this work is cluttered: comparison sites send the same name to five builders and favour whoever replies fastest over whoever is best placed to do the work.
ROI Leads matches homeowners who are ready to progress with a single building firm in their area. We fund the marketing, qualify the stage of the project and pass it on to you. The fee is a share of the contract value on work that completes, so the arrangement costs you nothing until work is underway and invoiced.
What a home extension lead needs before it is worth a share of the contract
The homeowner should have planning permission or confirmation that the project falls within permitted development. The build type, the approximate size and the desired start window all need to be established. We do not send enquiries where the planning position is genuinely unclear, because those projects regularly stall before a builder is appointed. Your specialism, your coverage area and the minimum contract size you quote on are fixed at sign-up.
The work these leads cover
Real home extensions enquiries across the jobs you take, filtered to your area before they reach you.
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Single-storey rear extension
Ground floor extensions to the back of semi-detached, detached and terraced houses.
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Two-storey extension
Double-height rear or side extensions adding significant floor area to family homes.
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Side return extension
Infilling the side return passage on terraced and semi-detached houses, typically into an open-plan kitchen.
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Wrap-around extension
Combined rear and side extensions that remodel the whole back section of a property.
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Over-garage extension
First floor rooms built over an integral or attached garage.
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Garden room and studio extension
Single-storey builds at the end of the garden, used as offices, gyms or ancillary living space.
Home Extensions leads across the UK
The same model runs city by city. A few of the areas live now:
Home Extensions leads, answered
Do I need to provide any marketing budget of my own?
No. ROI Leads funds and runs all of the advertising. You invest your time in surveying and quoting, not in ad spend. The only money you pay is the agreed share on contracts you sign and complete.
What stage is the project at when I receive the lead?
The planning position is confirmed and the homeowner has a clear brief. Many enquiries come from people who have already worked with an architect and need a builder to price the drawings. A small number come from homeowners working to permitted development who are at the quote stage.
How is the fee split on a larger contract?
The share is agreed as a percentage before your first enquiry, applied to the final contract value. Stage payments do not affect the calculation; the fee is based on the total value of the completed project.
Ready for exclusive home extensions leads?
Book a short call and we will set up your area and show you how the split works for the jobs you take.